Kid Rock
One of the unlikeliest success stories in rock at the turn of the millennium,
Detroit rap-rocker Kid Rock shot to superstardom with his fourth full-length
album, 1998's Devil Without a Cause. What made it so shocking was that
Rock had recorded his first demo a full decade before, been booted off
major label Jive following his Beastie Boys-ish 1990 debut Grits Sandwiches
for Breakfast, and toiled for most of the decade in obscurity, releasing
albums to a small, devoted, mostly local fan base while earning his fair
share of ridicule around his home state. Nevertheless, Rock persevered,
and by the time rap-metal had begun to attract a substantial audience,
he had perfected the outlandish, over-the-top white-trash persona that
gave Devil Without a Cause such a distinctive personality and made it
such an infectious party record.
Rock briefly became notorious when a New York college radio station aired
the album's profanity-laced ode to oral sex, "Yodelin' in the Valley,"
and was fined over $15,000 (a judgment later rescinded). However, despite
a tour with Too $hort and Ice Cube, Jive didn't see much of a future for
Kid Rock and dropped him from their roster.
Moving to Brooklyn, Rock moved his brand of rap further into hard rock
with The Polyfuze Method, released in 1993. The EP Fire It Up followed
in 1994, appearing on Rock's own Top Dog imprint. Rock eventually returned
to the Detroit area and began work on another album; recorded on a shoestring
budget, Early Mornin' Stoned Pimp was released in 1996. Although sometimes
forced to sell bootleg dubs of his own records to pay the rent, Rock set
about forming a full-fledged backing band, which he dubbed Twisted Brown
Trucker. While its membership fluctuated early on, rapper Joe C. (b. Joseph
Calleja) was one of the first to join; a longtime fan and frequent concert
attendee, Calleja caught Rock's eye in 1994, partly because of his diminutive
stature and partly because of his encyclopedic knowledge of Rock's song
lyrics.
As rap-metal acts like Korn, Limp Bizkit, and Rage Against the Machine
began to dominate the hard rock landscape, Atlantic Records decided to
take a chance on signing Rock. Devil Without a Cause didn't do much upon
its initial release in August 1998, but a big promotional push from the
label and MTV helped make the album's second single and video, "Bawitdaba,"
a nationwide smash. The follow-up, "Cowboy," achieved similar
success, and suddenly, after a decade of trying, Kid Rock was a superstar
with a Top Five, seven-times-platinum album and a gig at Woodstock '99.
While pondering how to follow up Devil, Rock acquired the rights to his
indie-label recordings and remixed or re-recorded the best material for
The History of Rock, which was released in the summer of 2000 and featured
some new songs as well. Sadly, after being forced to take a break from
touring a year earlier by his medical difficulties, Joe C. passed away
in his sleep on November 16, 2000.
Even with a tragedy like this in his life, Rock continued work on his
followup to Devil Without A Cause. His DJ, Uncle Kracker, had a successful
solo career during the spring and summer of 2001, leaving Rock without
one of his most frequent collaborators. Still, by the winter of that year
he had completed work on Cocky and had released "Forever" to
success on rock radio. In fall 2003, Kid Rock returned with a self-titled
effort. A cover of Bad Company's "Feel Like Makin' Love" marked
the first single. ~ Steve Huey, All Music Guide
Let us connect you with a Kid Rock Agent now to book
Kid Rock to appear at your next corporate, private
or special event!
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